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We’re redefining the role of a video production company.

We’ve delivered results for companies in every industry.

 

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Expert storytelling meets data-driven results.

Join thousands of the world’s largest brands in trusting Läb with your video content.

We make video production a breeze.

The Läb platform keeps all your video production services in one easy-to-manage place, and our expert team guides you through every step.

 

Pre-Production

Prepare Your Project

Your video journey will begin on the Läb platform, where you’ll kick off your project and share the goals and details that will set us up for success. Then, our production and creative teams will get to work on your creative concept and the logistics required to bring your vision to life.

 

Production

Lights, Camera, Action!

On production day, we’ll capture the footage we’ve laid out in your call sheet (based on your script/storyboard). If your project only requires animation, stock footage, or previously-shot footage, you’ll skip this step and move straight to post-production.

 

Post-Production

Finishing Touches

Our editors will work their magic, carefully weaving your clips, audio, and graphics or effects into the perfect story. When you approve your video edit, we’ll deliver the final video files and celebrate another great project in the books!

Common Questions about Video

What if I'm not sure which video I need?

Unlike other production companies that focus on execution, Läb offers expert recommendations to elevate your video marketing strategy. If you're not quite sure what you need, we'll ask a few questions in our initial consultation to make sure we point you in the right direction. We're able to apply data and results from over 10,000 finished videos to align our approach with your goals.

 

I already know exactly what I want from my video. Can you just film and edit it?

Absolutely. While many of our clients rely on our video expertise to come up with a creative concept, others already have a brief and just need an execution partner. We've had success with many world-class companies that already had detailed briefs when they started working with us. In these cases, our role is to bring your creative vision to life and exceed your wildest expectations. And yes, we always deliver.

 

Where can I publish my video once it is done?

The short answer is that you can publish your video pretty much anywhere! We'll work with you to discuss a distribution strategy that aligns with your goals. Our clients commonly share videos on website and product pages, social media platforms, OTT (streaming) channels, Broadcast TV, and any number of other places that work with their video marketing strategies. For more info, check out

 

Do I need more than one video?

This really depends on your goal and your budget. One video is infinitely better than no videos, but as you can imagine, a series of videos is often even more effective. Clients often make the mistake of trying to fit tons of information into one video, which can overwhelm and frustrate viewers. We always recommend sticking to one key goal/focus per video. Our Producers will work with you to come up with a strategy that makes sense for your organization's goals and limitations.

 

How long does it take to produce a video?

Your project's timeline will depend on a number of factors, like how many videos you're creating, your video length and complexity, and how quickly your team can provide feedback throughout the process. Generally speaking, a typical production can take anywhere from a few weeks to a few months to complete. We can often accommodate rush turnarounds, so make sure to share any deadlines with our team so we can create an appropriate timeline.

 

Do I need to hire actors, find locations, or bring props?

No! We'll handle all of these pre-production details for you. If you have specific actors, locations, or props in mind, we can almost always incorporate them into the project. But, if not, we'll tackle these logistics steps so your team doesn't have to. The only exception is product videos, where we'll need a sample of your product to film.

 

What happens if I need to reschedule the production?

We understand that life happens and sometimes, production plans need to change. Let your Project Manager know ASAP if you need to reschedule or change any details around your production date. Our team will work with you to discuss options and will share any rescheduling fees for last-minute changes.